Chia-Chi Chang
Name Chia-Chi Chang
Office Tel No. +886-3-571-2121#57060
Job Title Professor, EMBA Chief Executive
Education Ph.D., Department of Consumer Sciences and Retailing, Purdue University, Lafayette, Indiana., USA
Research Expertise Consumer Behavior, Service Marketing, Service Failure and Recovery, Decision Process of Consumer, Marketing Research, E-Commerce, Donation.
Teaching Field Marketing Strategies and Management, Communication Leadership and the Management of Healthcare Industry, Physical fitness management and potential business opportunities, Seminar on Management of Chinese Enterprises, Berkeley EMBA Intensive Case Studies, Strategic Management, Business Model in Excellence